Since, the era of communication has transformed this world into Global Village. In this context, agricultural sector is no exception. Agricultural extension has been striving for dissemination of latest agri. information to the farming community and getting feedback about their problems as well. For keeping the farmers updated about the latest and sophisticated agri. technologies, mass media can play a vital role particularly electronic media. So, my research spheres encompass the various communication modalities in general and electronic media in particular. In the future scenario, exploring various avenues for effective use of media for the effective transfer of agri. technologies will be the real target.

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Research Journal




• Aslam S., Qayyum A., Luqman, M., Usman, M., Hassan, Z. Gilani, S.K.H. Shoaib, M. and N. Nawaz , 2023 , Examining the impact of teacher absenteeism on academic performance among primary-level students in Faisalabad , Journal of Education and Social Studies , 4, 3,
• Khan, M., Aslam, S., Qayyum, A., Luqman, M., Usman, M., Shaheen, N., Manzoor, A. and N. Nawaz , 2023 , Awareness of farmers regarding extension services in Afghanistan , International Journal of Agricultural Extension , 11, 2,
• Arshed, L., Ahad, Q., Qayyum, A., Nawaz, N., Fatima, N., Usman, M. and Manzoor, A , 2023 , An Experimental Study to Assess the Impacts of Cooperative Teaching on Academic Performance of Higher Secondary School Students in Faisalabad , Journal of Education and Social Studies , 4, 1,
• Usman, M., H. Hina, S. Mushtaq, S. Aslam, N. Nawaz, A. Rasool and Z. Fatima , 2022 , Linking Socio-Economic Traits with the adoption of weed management practices (WMP) in Punjab, Pakistan , Journal of Arable Crops and Marketing , 4, 1,
• Ishaq, N. Aslam, S. Feroz, I. Mushtaq, S. I. Riaz Usman, M., Aslam, A. Waqas, R.M. Shinwari, A.S. M., Iqbal, S. Nawaz, N. Ahmad. K. Hina. H and A. Manzoor , 2022 , Effect of Institutional Environment on Teacher’s Job Satisfaction in Faisalabad City , International Journal of Early Childhood Special Education , 14, 5,
• Riaz, I., Ashraf, I., Ch, K. M., Usman, M., Usman, S. and R. Ijaz , 2022 , An analysis of comparative effectiveness of public and private extension services regarding potato production in district Gujranwala , Journal of Agricultural Research , 60, 4,
• Usman, M., Ch, K. M., Ashraf, I., Aslam, M. A., Shoaib, M., Riaz, A., & Riaz, I. , 2022 , Use of information sources among farmer for weeds management in four cropping systems of Punjab, Pakistan , International Journal of Agricultural Extension , 10, 1,
• Zahid, A. Chaudhary, K. M., Ashraf I, Usman, M., Raza, H. I. Riaz Aslam, A. M., Iqbal, S. Salman, M. Ahmad. K. Riaz, A. and A. Manzoor , 2022 , Impact of breakfast habits on the school performance of adolescences in district Faisalabad , International Journal of Early Childhood Special Education , 14, 2,
• Javeed, A., A. Manzoor, Ashraf I., Iftikhar, M., Usman, I. Riaz, Aslam, A. M., Iqbal, Nawaz, N., Aslam, S., Ahmad K., Salman, M., Ali, S., Usman, S., and A. Zahid , 2022 , Impact of the online learning techniques on students’ cumulative grade points , International Journal of Early Childhood Special Education , 14, 1,
• Usman, M., Ch, K. M., Ashraf, I., & Tanveer, A , 2021 , Influencing factors of adoption of weed management techniques among farmers in different cropping systems of the Punjab, Pakistan , Pakistan Journal of Agricultural Sciences , 58, 3,
• Usman, M., Ashraf, I., Ch, K. M., Ijaz, R., & Riaz, I , 2021 , Citrus grower’s perceptions regarding production and protection problems in tehsil Toba Tek Singh , Journal of Agricultural Research , 59, 3,
• Ejaz, R., Saleem, I., Qureshi, M. N., Ch, K. M., Usman, M., & Zia, S. U. R , 2021 , Analysis of adoption level of recommended chemical and non-chemical weed management practices by farmers under cotton-wheat cropping system in Punjab, Pakistan , Journal of Agricultural Research , 59, 1,
• Usman, M., Ch, K. M., Ashraf, I., & Tanveer, A , 2020 , Factors impeding the adoption of weed management practices in four cropping systems of the Punjab, Pakistan , International Journal of Agricultural Extension , 9, 1,

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