To establish and maintain mutual understanding between the University and its audience, the directorate offers various services.
Establish and maintain strong ties with local and national media.
Media coverage of all the university events in the print, broadcast and digital media.
Prepare content and design all the official publications of the University to project its initiatives.
Design creative communication strategy and publicity material for all the events in print, broadcast and digital media.
Faisal Aziz has been working as Incharge Public Relations & Publications since May 31, 2017. Prior to this position he worked in Daily Dawn and The News as Correspondent. He also worked in Express News as Bureau Chief for more than 10 Years. He always contributes in image building of Sargodha University among internal and external publics through all mediums of communication. He carries Sargodha University mission to portray positive and constructive picture among masses.